Introducing by Dr Alek

Nov 22, 2019, Author: Hello Joburg, short for skin ingredients, is a skin perfection programme formulated with clinically proven, prescription-grade active ingredients, by respected South African medical aesthetics practitioner, Dr Alek Nikolic.

PS. Dr Alek will be offering 10% off all products on Black Friday and Cyber Monday. Simply buy online using these coupon codes:

Black Friday (Friday 29 November): skinbf19

Cyber Monday (Monday 2 December): skincm19

READ MORE ON SHOPPING HERE. launched in late 2018 with five power-packed serums. Each is designed to add a powerful potency shot to any skincare routine – targeting specific skin concerns, strengthening the skin barrier, visibly improving texture and tone and ultimately giving the confidence that comes from healthy skin.

Dr Alek’s mission is to make cosmeceutical skincare more widely available. He is doing this by creating products containing carefully selected active ingredients that are less sensitising and more stable, such as hydroxypinacolone retinoate, the most bioavailable and least irritating form of vitamin A, ascorbyl tetraisopalmitate, a lipid-soluble form of vitamin C, vitamin E, ferulic acid ester, hyaluronic acid and ceramides – all premium quality ingredients that are clinically proven to help reverse signs of ageing, boost hydration and strengthen the skin.

“It’s the powerful, active ingredients that give its superpowers,” says Dr Nikolic, “ potently targets the errors of the past, while helping the skin work at its best again.”

The five power serums in’s launch range are: gloss | radiant shot: gloss serum delivers a powerful antioxidant shot to counteract signs of UV and environmental damage, including hyperpigmentation and intrinsic skin ageing. Formulated with high levels of lipid-soluble vitamin C for deep penetration, as well as ferulic acid ester and vitamin E for a synergistic antioxidant effect, gloss is effective in reducing pigmentation, stimulating collagen production, and improving fine lines and wrinkles. Ingredients D-panthenol and hyaluronic acid work together to increase hydration. Vitamin B3 (niacinamide) improves elasticity, dramatically enhancing barrier function. 30ml –   R1 300 flash (1, 2 and 3) | repair flash delivers a potent repair shot to counteract the signs of UV damage and ageing, improve skin texture, minimise pore size, increase collagen production, diminish pigmentation and improve fine lines and wrinkles. Formulated with highly active hydroxypinacolone retinoate (the most bioavailable and least irritating vitamin A) powerful antioxidants vitamin C and E, ceramides and hyaluronic acid, flash actively reduces signs of ageing like fine lines and wrinkles, repairs the skin barrier, improves hydration and protects the skin against free radicals and environmental damage. flash comes in three formulations, with higher concentrations of hydroxypinacolone retinoate. First-time users of retinol should start by using flash 1, then progress to flash 2 and then flash 3. 30ml flash 1 – R880; flash 2 – R980; flash 3 – R1 250 bounce | combo shot: bounce is a potent all-in-one shot that combines the most powerful active ingredients in the range for maximum benefit from a single product. Designed for people who want a simple skin perfection regime and prefer a single serum, bounce is formulated with high strength hydroxypinacolone retinoate and lipid-soluble vitamin C. It also contains vitamin E, ceramides and hyaluronic acid to counteract the signs of UV sun damage and ageing. bounce radically improves texture and hydration, reduces pore size, stimulates collagen production and reduces fine lines and wrinkles. 30ml – R1 800

READ MORE ON ENTERTAINMENT HERE. pure |medi pure has two main applications. Formulated with maximum strength salicylic acid combined with pineapple and papaya extracts, sodium hyaluronate crosspolymer, vitamin B3 (niacinamide) and zinc, pure spray acts as a potent shot to thoroughly cleanse the skin of dirt, oil and acne-causing bacteria, helping clear and prevent acne breakouts, blackheads and to fade pigmentation marks. It also performs as an oxygen boosting, at-home chemical peel for beautiful, fresh skin. With anti-ageing benefits, pure gently exfoliates and hydrates the skin at the same time, leaving skin feeling soft, plump and hydrated. Regular use will result in an improvement in hyperpigmentation, fine lines, wrinkles, and skin texture. 100ml – R700 marvel |hydro marvel delivers a hefty hydro shot to counteract dehydrated skin, improve skin barrier health, protect against environmental damage and reduce signs of ageing. The powerful, hydrating formulation contains ceramides, high strength hyaluronic acid for maximum penetration as well as lipid-soluble vitamin C and vitamin E, two powerful antioxidants that protect against environmental damage, help stimulate collagen production and reduce hyperpigmentation. 30ml – R1 050

All products are vegan-friendly, have never been tested on animals and are free of parabens, sulphates, gluten, soy and nuts.  Furthermore, a percentage of every sale goes to support Greenpop’s efforts to plant trees and empower communities to care for their planet. is available online on and from skincare professionals at salons and aesthetic practices around South Africa. contains high concentration cosmeceutical active ingredients some of which are contraindicated if you are pregnant, breastfeeding, taking oral vitamin A such as Roaccutane, suffer from certain skin conditions such as eczema, or if you have extremely sensitive skin. The online assessment process allows Dr Nikolic to advise users about which products are most suitable.

When used correctly once a day, a 30ml bottle of should last 2 to 3 months.




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